Facebook Marketing & Advertising

Facebook is a key marketing platform for just about every business regardless of industry and sector. But the ever-changing Facebook algorithm can make it a challenge to connect organically with fans. That’s where Facebook marketing and advertising come in.
This is a beginner program that introduces you to the basics of Facebook marketing and advertising including why you should use Facebook, the benefits for business growth, and how to get started. You will also learn how to get started on Facebook Ads and how to acquire new leads, customers, and promote your business via Facebook Ads.

Course contents

Gavin Choo

Digital Marketing and Google-Certified Trainer
Gavin Choo is a seasoned digital marketing entrepreneur, ACTA certified trainer, and consultant. He is passionate about showing business owners and brand marketers how to get results when it comes to search and digital marketing campaigns. He has 6 certifications across Google and HubSpot topics – AdWords Fundamental, AdWords Search, Google Analytics Individual Qualification, HubSpot Inbound Marketing, HubSpot Email Marketing, and HubSpot Content Marketing.
Gavin has founded several digital agencies and has worked in the industry for more than 10 years in various roles such as sales, marketing, and business development. He is highly motivated, warm, and genuinely wants to see his clients realise their growth opportunities online. Disruptive Digital, a full-service digital agency he co-founded, utilises a unique blend of strategy, creative, and technology, and data to help clients drive growth and competitive advantage.